Instagram Tests Early Access Reels to Boost Creator Follower Growth

Instagram is piloting Early Access Reels that restrict viewing to followers for a limited pre-release window. Blurred covers, star-clock icons, and countdown timers push viewers to follow creators to unlock early content. The tool builds on May’s access-code Reels, which delivered exclusive viewing opportunities for engaged fan communities. Instagram frames the feature as a follower-growth … Continue reading Instagram Tests Early Access Reels to Boost Creator Follower Growth